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Janie Hayes Curriculum Vitae

Contact (as of April 2007):
Janie Hayes
Private Bag 68
Lilongwe, Malawi

Cell: +265 (country code) 8 206 412
Click here to email

Download this CV in .pdf

Profile

Innovative communications and fund development strategist with 10+ years experience in nonprofit, corporate, and international development communications. Expertise in individual fundraising, proposal development, donor relations, events, and grant making. Hands-on experience in global health, HIV/AIDS, women’s issues, conflict resolution, civil society capacity building, and technology.

Professional Accomplishments

Communications Strategy & Campaign Development Highlights

  • Developed and managed pilot for $300k social mobilization and media campaign in Malawi – including branding, theatre for development, and advocacy – aimed to reduce HIV transmission to infants

  • Developed 2-year communications strategy for UNICEF Malawi on implementation of the Sara Communications Initiative, a multi-media program targeting adolescent girls on health, rights and life skills

  • Played key role in developing UNICEF/Government of Malawi’s 2006-2010 National Communications Strategy on Prevention of Mother-to-Child Transmission (PMTCT) of HIV in Malawi

  • Created and implemented all strategic communications – including brochures, website, monthly newsletter, event publicity and media relations – for US-based capacity-building consulting organization with 300 organizational members and a budget of nearly $1million

  • Conducted all communications and developed strategic plan for American Ambassador to Cyprus’ $2million USAID funded peace-building initiative between Greek- and Turkish-Cypriots

  • Created annual reports, brochures, white papers, collateral, newspaper ads, and other print materials for more than 30 NGO, nonprofit and corporate clients

  • Wrote travel, sports, music and art reviews for magazines, books, and websites, including Fodor’s Travel Guides, citysearch.com and Runner’s World Magazine

  • Developed websites, including www.greenlights.org, www.storyworkshop.org and www.jimmyandjanie.com. Increased web traffic of already existing sites by 50%- 300%.

Fund Development & Grantmaking Highlights

  • Raised $350,000+ in 12 months for Malawian NGO through proposals to donors, including UNICEF and the American Embassy in Malawi, for human rights, HIV/AIDS and food security programs

  • Developed first individual donor campaign for a Malawian educational media development NGO, bringing in 80+ significant gifts in first year

  • Oversaw $2million USAID program that awarded significant grants to facilitate cooperation between Greek and Turkish Cypriots in technology, health, youth development, government, and education 

  • Administered small grants program totaling $75,000 annually focused on peace-building activities between Greek- and Turkish-Cypriots in Cyprus

  • Served on advisory team to the American Ambassador in Cyprus on grassroots diplomacy efforts on the island

  • Secured numerous small grants for technology, conferences and smaller events for US-based nonprofit consulting organization

Training, Education & Capacity Building Highlights

  • Directed all educational programming for Austin, TX’s largest nonprofit consulting organization on issues from board development and strategic planning to financial and legal issues. Increased offerings by 50% over 3 years and tripled earned income.

  • Directed Texas’ largest annual conference of nonprofit professionals, increasing participation by 20% and earned revenue by 30% in 2 years

  • Managed and directed more than 60 conferences and training events per year that reached more than 1,000 nonprofit professionals annually
  • Designed and implemented training in health communications for Gates Malaria Partnership for health professionals from Ghana, Tanzania and Malawi

  • Developed training for 80+ field workers from I-LIFE Malawi, a $70m USAID-funded food security project, on best practices, success stories, and collecting stories from the field

  • Conducted numerous communications trainings for US-based nonprofits

Professional History

1996-present
Communications Consultant/Freelance Writer; Various US and international locations

2006-2007
Communications Director, Story Workshop Educational Trust; Blantyre, Malawi

2003-2006
Director of Education & Communication, Greenlights for NonProfit Success; Austin, Texas

2001-2002
Program Manager, American Embassy, USAID Bicommunal Support Program; Nicosia, Cyprus

1999-2000
Senior Writer/Editor, Tocquigny Advertising, Design & Interactive; Austin, Texas

Education

Masters of Arts (M.A.), Communications/Radio-Television-Film; Northwestern University;
Chicago, Illinois. 1999
Bachelors of Arts (B.A); Literature, Special Honors. University of Texas; Austin, Texas 1996

View samples of my communications work.
References and hard copies of portfolio pieces available on request.

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